Oxfam Australia Regular Giving Welcome Journey
When Oxfam approached us to refresh their Regular Giving supporter journey, it was the perfect opportunity to apply our strategic thinking and creativity to design an impactful, empowering and feel-good journey that fully engages their newly converted regular givers.
The creative was inspired by the very notion of regular giving – the strength of many coming together. The impact of YOU + the Oxfam community combined, can achieve big things.
The entire journey exudes warmth in welcoming and thanking Oxfam’s donors, whilst highlighting the difference they are making in tackling poverty together – reaffirming it was the best decision to join the Oxfamily.
Their team was a delight to work with and we felt the whole process was very collaborative. We wouldn’t hesitate in recommending them to anyone that’s looking to inject some energy into their campaigns.
